Description
CONQUER THE WORLD
You have recently resigned from your job at Spirit Brothers and undertook the Global Chief Marketing Officer position at a newly established firm operating in the energy drinks market. Your new firm plans to become the most valuable company in the energy drinks market where Spirit Brothers, Modew and other participants (if there are any) in this simulation will be the competition. As the Global CMO of your company, you will be responsible for all the activities of your company’s marketing department and help your company’s shares reach the highest price in the stock market over the years with the product(s) you will launch in the energy drink sector.
Can you beat the competition and become the best-performing CMO worldwide?
POINTS OF DIFFERENCE
- Real-life data and results
- Live support (If you purchase the simulation as part of a course/module. Not available for individual orders.)
- Live discussion session (If you purchase the simulation as part of a course/module. Not available for individual orders.)
- Excellent feedback so far
- The most comprehensive marketing simulation in the world
- Between 1-12 years of competition in the global market
- 12-110 hours total runtime (based on how the session is set up)
RELEVANT FIELDS / COURSES
- All senior level/postgraduate level marketing courses, including marketing research, marketing analytics, digital marketing, marketing management, brand management etc.
WHO IS IT FOR?
- Postgraduate students, including MBA and EMBA
- Marketing undergraduate students (senior)
- Marketing professionals
- Human resources departments
DIFFICULTY LEVEL
